There are three basic reasons scientific data has increased to the point that the brickyard metaphor now looks 19th century. First, the economics of deletion have changed. We used to throw out most of the photos we took with our pathetic old film cameras because, even though they were far more expensive to create than today’s digital images, photo albums were expensive, took up space, and required us to invest considerable time in deciding which photos would make the cut. Now, it’s often less expensive to store them all on our hard drive (or at some website) than it is to weed through them.
To Know, but Not Understand: David Weinberger on Science and Big Data - David Weinberger - Technology - The Atlantic